Understanding the Fundamentals of Entrepreneurship
and Developing a Business Plan

Basic Entrepreneurship Learning

This will consist of a series of series of talks cum interactive sessions
for the students to learn about entrepreneurship and the entrepreneurs
sharing experience on early start-ups. The series of topics will basically
cover the basic fundamentals understanding for setting up a viable and sustainable business.

1. General Aspects

a) Is that Big Idea a Business Opportunity? (Screening Techniques)
b) StrategicCompetitiveAnalysis
c) Understanding the Process of Product Development
d) Sustaining business growth through Sales & Marketing

2. The Business Plan and its main components

a) The Business Plan Outline
b) Session 2: The Business Plan Writing
c) Session 3: The Business Planning Presentation
d) Session 4: Basics of a Financial Model in Excel as component of the

Developing Business Plan (total 8 hours)

1. Presentation and Discussion of Business Plans

The facilitator will work with the student teams to help them to analyse the
feasibility of their business ideas
as well as to understand better on how to communicate their plans clearly in
the BP. The students will be required
to make a presentation of their BP whereby they would receive feedback and
also suggestions for improvement.

2. After the Business Plan:

a) Different Sources of Funds in the various stages of development of a young company
b) Different Instruments of Investment
c) Typical Terms and Pitfalls

To find out how to register for the course, please email us.